Millard County OKs new multi‑week fair format, schedules concerts to boost attendance

Millard County commissioners approved a proposed redesign of the Millard County Fair that splits the county’s traditional fair into three distinct events across the summer in hopes of increasing attendance and vendor participation.

Organizers (identified in the record as Rachel and Jackie) described a three‑part plan: an opening concert on June 19 to align with the ATV Jamboree in Fillmore, a July 4 concert in Delta to capture the holiday crowd, and a two‑day main fair weekend on July 31–Aug. 1 featuring the county’s usual fair events. Presenters said the staggered schedule is intended to draw larger, captive audiences at each event and provide opportunities for vendors to participate in multiple dates.

Commissioners discussed venue logistics, potential coordination with Fillmore city officials and budget constraints for headline entertainment. One commissioner noted the county lacks the budget for a top‑tier act and suggested targeting performers in a lower price range. After discussion a commissioner moved to accept the proposed dates and format; the motion was seconded and approved by the commission.

Staff will proceed to coordinate with local cities and vendors and return any required contracts or permits to the commission as needed.