The Miami City Council on Aug. 5 approved a Route 66 Centennial logo and branding package and directed staff to incorporate several design changes and seek tribal input on one version that includes a Native-language greeting.

Designers presented multiple logo options and color palettes; council members discussed fonts, merchandise use and seasonal variations for murals and wall installations. A council member asked whether the project cost would be about $2,800; staff and other speakers discussed the number of design revisions included in the package and whether additional changes would raise costs.

The council discussed one design that incorporates a Native-language welcome. A council member advised staff to get input from tribal authorities, saying, “I would still suggest taking that ITC and making sure that you get the thumbs up from there.” Staff said they had discussed consultation and expected further outreach.

Council members also discussed a budget threshold. During the discussion a council member noted, “As long as it don't go over 20,000, we don't have to yeah. Do we? Yeah.” Staff confirmed they only needed the council’s approval for the package as presented and that they would manage costs within budget limits; the transcript does not include a detailed procurement rule or ordinance explaining the $20,000 threshold.

A motion to approve the Route 66 Centennial logo package with the discussed changes carried on a recorded vote. The meeting transcript records the roll-call-style responses as: Dunstow (yes), Easton (yes), Jones (yes), Barnes (yes) and Parker (yes). The motion passed; staff will finalize the artwork, incorporate the requested edits and continue tribal consultation as discussed.

The transcript records discussions about intended uses — on walls, seasonal changes, murals and merchandise — and about color palettes intended to align with downtown Main Street colors. Specific procurement steps, final pricing, and final tribal approvals were not included in the meeting record and will be handled by staff as they finalize the package.