[{"_1":2,"_99":-5,"_100":-5},"loaderData",{"_3":4,"_26":27},"root",{"_5":6,"_17":10,"_18":19,"_20":21,"_22":10,"_23":-5,"_24":-5,"_25":10},"user",{"_7":8,"_9":10,"_11":10,"_12":-5,"_13":-5,"_14":15,"_16":-5},"roles",[],"isAuthenticated",false,"isPremium","planName","subscriptionStatus","featureFlags",{},"insightsBudget","isDevelopmentHost","userPreferences",{},"recaptchaSiteKey","6LcvOJcUAAAAAHsB-gPGfGktcRlKpH7OTIU_dMTD","isImpersonating","impersonation","affiliateStatus","isFreedomPortal","routes/v2/article/layout",{"_28":29,"_30":31},"notFound",true,"relatedArticles",[32,75,87],{"_33":34,"_35":36,"_37":38,"_39":40,"_41":42,"_43":44,"_45":46,"_47":48,"_49":50,"_51":52,"_53":54,"_55":56,"_57":58,"_59":60,"_61":62,"_63":64,"_65":66,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},"mediaId",5966599,"mediaKeyId","5899197-10dcd637d286dac9872b31054d2b4adc","parentId",5899197,"title","South Pasadena commission flags branding on proposed Giddy Ostrich murals, offers options","audioSeconds",757,"startMs",180000,"endMs",937000,"viewUrl","/Search/View?dp=1&key=5899197-10dcd637d286dac9872b31054d2b4adc&start=180&end=937","thumbnailUrl","https://assets.pipeline.soar.com/5899197-10dcd637d286dac9872b31054d2b4adc/thumbnail_180000.jpg","articleUrl","/articles/5966599/South-Pasadena-City/Los-Angeles-County/California/South-Pasadena-commission-flags-branding-on-proposed-Giddy-Ostrich-murals-offers-options","mediaUrl","https://secure.pipeline.soar.com/5966599-f379129ecec85840c9162363b0f5a6b7/orig.mp4?Expires=1771176243&Signature=QoBihD40AF5XW3mYe11FwqMmeLqr13rVuOynyL9~eViiwPMZbOzEOXpibscNRsdMggW~L4CU0RmycXurXBeVYNk2BpVYAPzfb7Y9qMcNQyrAG64VbcmVFEwO2WykmNj3FK2bV2Wyi7gKnqW9z6kR17kG9Y9eK8ecbJuL5tSDD68MvY5neyqjUNZG5EoNoQOhYJTg9vIO4dQO8PBs952JQFhZZ6iGxtfzid4ioLJdQgRTQ0Y0QKYtQ2KbmEDdB~inYE4pvlHwmCP4jXxTQ9Hwl6VrHM5Lp1VGemyIm5d0QrEG4iEFLPBJ5lXrgWpFF2UoqFcBb2ELT8mIKCvnVzv1HA__&Key-Pair-Id=KUT5TJCACFTXG","author","City of South Pasadena, California","date","2025-10-02T18:51:27Z","article","The South Pasadena Public Art Commission on Sept. 29 reviewed a preliminary public-art submittal for a proposed microbrewery at 09:15 and 09:21 Meridian Avenue and advised the applicant to revise a proposed repeated-ostrich design that several commissioners said looked like commercial branding.

Tatiana Marin, staff presenter, told commissioners the project site is in the downtown specific plan and that the commercial remodeling valuation exceeds the municipal threshold that triggers public art requirements. Marin said the presentation was the required preliminary review under the South Pasadena municipal public art program.

Commissioners pressed the applicant on whether the artwork shown in the packet was a placeholder or final. Commissioner Seal said, “what I’m seeing here feels like it’s a brand mark as opposed to public art,” and other commissioners agreed the current images read as signage rather than original public artwork.

Applicant Kristen Boyle said the ostrich image is intended to be the restaurant’s logo and described plans to keep a laser-cut stencil on site so staff or the original artist could repaint the design if it were vandalized. “It will be the logo of the ostrich,” Boyle said, adding the stencil was proposed so touch-ups could be made quickly.

Commissioners and staff offered alternatives: multiple, varied stencils or hand-painted murals that would read as original art rather than repeated branding. A staff member, Erica Ramirez (Community Development Director), summarized timing and code requirements: applicants must satisfy the public art requirement prior to issuance of building permits and may instead pay an in-lieu fee. Ramirez and staff explained the in-lieu level is computed as 1.5% of the building valuation for this category of commercial remodeling.

Staff discussion included the numeric example used at the meeting: staff stated a building valuation of $1,000,000 would yield a 1.5% in-lieu fee of approximately $15,000. Commissioners suggested the applicant either produce original artwork on-site valued at the required percentage or pay the in-lieu fee and pursue signage via the city’s sign-permit process.

Because the review was preliminary, the commission did not take a formal vote on the artwork. Commissioners asked the applicant to return with a final proposal showing either (a) an artwork treatment that reads as original public art (for example, multiple stencils or hand-painted variations) or (b) confirmation of payment of the in-lieu fee and separate sign-permit plans for branding. Commissioners also requested the applicant include the business logo in the next round of materials for reference.

The applicant said she would consult local artists and return with revised mock-ups; commissioners suggested staff provide the applicant with the city’s artist list and timeline for final review before permit issuance.

Ending: The commission closed public comment on the item with instructions the applicant may either revise the artwork concept and return for final public-art review or pay the in-lieu fee to proceed with permitting; staff reiterated that final approval or fee payment must occur before building permits issue.","mediaType","Video","parentTitle","Cultural Heritage Commission Meeting 9/29/2025","oneSentenceSummary","A proposed mural of repeated ostrich logos for a new Meridian Avenue microbrewery raised branding concerns at a Sept. 29 South Pasadena Public Art Commission meeting; commissioners advised the applicant to present more original artwork or pay a 1.5% in-lieu fee.","taxTitle","South Pasadena City, Los Angeles County, California","taxId",70853,"location","headline","","shortSummary",{"_33":76,"_35":36,"_37":38,"_39":77,"_41":78,"_43":79,"_45":80,"_47":81,"_49":82,"_51":83,"_53":84,"_55":56,"_57":58,"_59":85,"_61":62,"_63":64,"_65":86,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},5966594,"Commission approves concept for large azulejo tile murals at Raymond senior housing",2148,1962000,4110000,"/Search/View?dp=1&key=5899197-10dcd637d286dac9872b31054d2b4adc&start=1962&end=4110","https://assets.pipeline.soar.com/5899197-10dcd637d286dac9872b31054d2b4adc/thumbnail_1962000.jpg","/articles/5966594/South-Pasadena-City/Los-Angeles-County/California/Commission-approves-concept-for-large-azulejo-tile-murals-at-Raymond-senior-housing","https://secure.pipeline.soar.com/5966594-3fcd045d37b5e05e9fa38db9ce411f3a/orig.mp4?Expires=1771176243&Signature=hfRkyNG5d8On69i6oqSXJcclsar~Fc28jSVlzm6SIxQQ96-aGPwjV9Pb3MaC2RIXDNnyvDsjmuFUgF0H5vG2HW79UxzDqf2Lipm9CsQeH5vYcaBzzBxJnTT67ditwXEZD75NtYIdCaKh545TJgmhIL1FIFzh9YL85EH~nzoDidj0KXXH-8VBY8uAl3-P~CtzdA2FBf~yWu~6Vkij-S~e8Y6~f3Myp~u29Met1YMrQcP3E5n79o4gkMkp1LK05IirsQcKTUfKgcokxeEgi1dNDq0HW0MfguIiqzc15Kq-3hbGtQr00YYr-xEBqsfu12nxTmhBsli6m96L~rWFrIWaqw__&Key-Pair-Id=KUT5TJCACFTXG","The South Pasadena Public Art Commission on Sept. 29 gave conceptual approval to a multi-panel tile-mural proposal for the Raymond senior/affordable housing development at 601–625 Fair Oaks Avenue and directed the applicant to return with final designs and fired tile samples for final approval.

Acting planning manager Dean Flores opened the item and said the multifamily project was previously approved through a ministerial design review and that its valuation and unit count made it subject to the city’s public-art program. Flores said the applicant had elected to provide on-site art rather than pay an in-lieu fee.

Owner representative Odum Stamps and art consultant Marylinda Moss described a plan for hand-painted azulejo (majolica/Portuguese-style) tiles that would appear on columns, spandrel panels and other prominent facades. Tom Rogers of Mission Tile West explained the studio’s production approach: high-fired clay bodies and kiln firing to achieve the traditional look while improving durability for exterior settings. Rogers said Mission Tile West has worked locally on similar projects and that the tiles they propose are compatible with pool use and long-term exposure.

The applicant said the team expects a healthy public-art budget and estimated roughly $85,000 available for art production (applicant noted the figure is preliminary). The project team said Lily Castro would be the lead artist; production would involve a studio team executing hand-painted tiles from artist cartoons.

Commissioners asked about schedule, workload and durability. The applicant said plan check was anticipated in mid-November 2025, and that they expect permits and construction to start in spring 2026 if approvals proceed on schedule. Staff and the applicant confirmed the code requires final art approval (or accepted samples) before building permits are issued.

After discussion, a commissioner moved and a second was recorded; the commission voted unanimously to approve the concept and allow the applicant to prepare final mock-ups, enlarged elevations and fired-tile samples for a future meeting. Roll call recorded four ayes: Commissioner Seal, Commissioner Burke, Commissioner Piazza and Vice Chair Velasco; the motion carried.

Ending: The commission’s conceptual approval clears the applicant to develop detailed designs and physical tile samples. Staff will require final designs and any applicable maintenance agreements before permit issuance.","The Public Art Commission gave conceptual approval to azulejo-style tile murals for the Raymond senior/affordable housing project at 601–625 Fair Oaks Avenue and required the project to return with final designs and samples before permits are issued.",{"_33":88,"_35":36,"_37":38,"_39":89,"_41":90,"_43":91,"_45":92,"_47":93,"_49":94,"_51":95,"_53":96,"_55":56,"_57":58,"_59":97,"_61":62,"_63":64,"_65":98,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},5966589,"Commission reviews draft public-art handbook, requests edits and sets October meeting",1960,3449000,5409000,"/Search/View?dp=1&key=5899197-10dcd637d286dac9872b31054d2b4adc&start=3449&end=5409","https://assets.pipeline.soar.com/5899197-10dcd637d286dac9872b31054d2b4adc/thumbnail_3449000.jpg","/articles/5966589/South-Pasadena-City/Los-Angeles-County/California/Commission-reviews-draft-public-art-handbook-requests-edits-and-sets-October-meeting","https://secure.pipeline.soar.com/5966589-825159dbce7a1f35259ad5ec56b73637/orig.mp4?Expires=1771176243&Signature=HzmSCQ7MVNpEH9ZkH17xBT2Qkb2~GTxTL7IpyqcnEwR-PS51XFLeqqGJseIK3Xg7OBX298xnPdMyqEeo8XT3wtX31v6xqIUzjFg0fmZS4EI0vzT5Mq7GWLB51peWg0sns9faCL49z5QVmyzH7hKM3v1uCj2bPbiIiJudMRM5yMmKBH5xiHmWVoxsca8L0E7E-LTmB0H-AHFP90nucQSCWSjo3aG~F6jr9e~JaPsJQBsiIIEbj29u5CLFijh0zxakqXXbu4xeNKK8C~jTvM2BqDkcSetvYlJBjtdCkWd7wRAHjGlbuQHTBC-il9ORxwbVRNeYtCD45XOwS96n1HzWog__&Key-Pair-Id=KUT5TJCACFTXG","Community Development Director Erica Ramirez presented a draft public-art policy handbook to the Public Art Commission on Sept. 29 and requested feedback; commissioners provided several substantive edits and asked staff to return with a revised final draft at a special meeting on Oct. 27.

Ramirez said the draft handbook synthesizes code requirements and ad hoc committee recommendations and that some redundancy and formatting issues remain to be resolved. She highlighted new handbook topics that are not currently in code: artist selection criteria and processes, accession and deaccession procedures, and guidance for murals.

Public comment included a three-minute statement from Rick Schneider of the South Pasadena Preservation Foundation urging speedy adoption and offering support for a public-art display at the Adobe Flores historic house.

Commission discussion covered multiple, specific points. Commissioner Seal asked that staff supply the commission with building valuation figures used to calculate development fees so the commission can see the public-art funding context for each qualifying project. Seal also recommended separating RFQ (qualifications) steps from RFP (project-specific proposals) language in the handbook and removing a requirement calling for broad community-engagement exercises for every artist selection or mural — several commissioners said broad public-engagement requirements could create delay and are unnecessary for privately funded murals that are not required by the public-art ordinance.

Commissioners also asked the handbook to clarify maintenance responsibilities and attribution: if a private developer creates required on-site art, the property owner remains responsible for maintenance; if the city purchases art with the public-art fund, the city is responsible for care; plaques or other attribution should be required to credit artists. Commissioners asked staff to clarify utility-box ownership and maintenance processes where boxes are not city property.

Commissioner discussion also noted seed funding recently provided to the public-art fund: commissioners reported $9,500 in discretionary contributions from councilmembers (donor names were identified at the meeting) to supplement the fund so the commission could begin small projects such as painted crosswalks, pending public-works review.

Ramirez proposed holding a special meeting in October to receive a revised handbook; commissioners agreed. The commission voted to schedule the Oct. 27 special meeting and asked staff to distribute draft edits two to three weeks ahead of that date so members could comment. Roll call recorded ayes from Commissioner Seal, Commissioner Burke, Commissioner Piazza and Vice Chair Velasco; motion carries.

Ending: Staff will incorporate the commission’s edits (RFQ/RFP clarity, mural scope definition, maintenance and attribution language) and circulate a revised handbook ahead of the Oct. 27 special meeting for final review.","Commissioners provided detailed edits to a draft public-art policy handbook on Sept. 29 — seeking clearer RFQ/RFP language, narrower mural review rules (public property vs private), and maintenance/attribution guidance — and agreed to meet Oct. 27 to review a revised draft.","actionData","errors"]

Article not found

South Pasadena commission flags branding on proposed Giddy Ostrich murals, offers options

Commission approves concept for large azulejo tile murals at Raymond senior housing

Commission reviews draft public-art handbook, requests edits and sets October meeting