In a pivotal discussion during the Atherton City Council Study Session on September 3, 2025, council members emphasized the urgent need for financial backing to support housing development initiatives. The proposal on the table included a commitment of $50,000 from the town as a matching fund to attract additional donations, highlighting the necessity for community involvement in funding these projects.

Council members expressed a consensus that without tangible financial contributions, progress on housing development would stall. One member pointed out, “I don’t see how it’s gonna happen otherwise,” stressing the importance of taking action after years of waiting for external support. The conversation underscored the need for a passionate advocate outside the council to drive fundraising efforts and engage potential donors.

While there was agreement on the need for financial support, some council members raised concerns about using taxpayer dollars for anything beyond staffing and grant-seeking efforts. One member articulated a desire for transparency, suggesting that any financial requests should be clearly defined, such as matching funds for specific grants.

The discussion also touched on the potential consequences of inaction, with a warning that failing to advance housing initiatives could force the town to revisit its housing element and zoning code. This sentiment was echoed by another council member, who urged for a strong public education campaign to encourage resident participation in the solution.

As the council navigates these complex issues, the commitment to finding innovative funding solutions remains a priority, with the next steps likely involving further discussions on how to effectively mobilize community support and resources for housing development.