Gail Ashby Advocates for Food Truck Bill to Restore Maui Farm Income

June 05, 2025 | Maui County, Hawaii


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Gail Ashby Advocates for Food Truck Bill to Restore Maui Farm Income
During a recent Maui County Agriculture, Diversification, Environment, and Public Transportation Committee meeting, local farmers voiced urgent support for a proposed food truck bill aimed at revitalizing agricultural income in the region. The bill, which has garnered backing from the Maui Planning Commission, is seen as a crucial step for farmers struggling with significant income losses.

Gail Ashby, owner of Peahi Dragon Fruit Farm, highlighted the dire situation faced by local farmers, noting a staggering 75% drop in income since the closure of their food truck operations. Ashby expressed gratitude to the committee for recognizing the need for this legislation and urged swift passage to help farmers regain financial stability.

Jacob Williams, who operates Hana Harvest Cafe, echoed these sentiments, sharing his experience of successfully integrating a food truck into his farming operations. Williams emphasized the importance of reducing restrictions for young farmers, stating that the ability to sell directly to consumers through food trucks has been vital for his business and the local agricultural community. He reported that his farm had to close due to regulatory issues, resulting in significant financial losses and job cuts.

Both Ashby and Williams underscored the potential of the food truck bill to not only support individual farmers but also to strengthen the local economy by fostering connections between farmers and consumers. They called for immediate action from the council to ensure that farmers can continue to thrive and contribute to the community.

The committee's discussions reflect a growing recognition of the need for agricultural diversification and support for local food systems, as Maui County seeks to enhance its resilience and sustainability in the face of economic challenges. The next steps will involve further deliberation on the bill, with hopes for a positive outcome that aligns with the community's agricultural goals.

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