The Carroll County Board of Supervisors convened on August 18, 2025, to discuss various topics, primarily focusing on enhancing communication with residents through modern technology.
The meeting began with a discussion on the effectiveness of text messaging as a communication tool. Board members noted that in the past 28 days, their client Facebook page had garnered 1,200 views, highlighting the growing importance of digital engagement. The conversation emphasized that text messages have a significantly higher engagement rate compared to emails and social media, with studies indicating that texts are opened 98% of the time within the first 90 seconds.
Members expressed the potential benefits of implementing a text alert system for critical updates, such as road conditions or public health announcements. The discussion included the need for a trial period to assess the system's effectiveness and its associated costs. Concerns were raised about the financial implications, but it was suggested that the system could serve as a cost-effective alternative to traditional advertising methods, such as radio and newspapers.
The board also explored the possibility of using the text alert system to promote awareness of its existence, encouraging residents to sign up for emergency notifications. This dual-purpose approach aims to enhance community engagement while ensuring residents receive timely information.
In conclusion, the meeting underscored the board's commitment to improving communication with Carroll County residents through innovative solutions, with plans for further discussions on budgeting and implementation strategies in the future.