In a lively meeting held on July 23, 2025, the Miami-Dade County Citizens' Independent Transportation Trust (CITT) showcased significant advancements in its social media outreach and member recruitment efforts. The atmosphere was charged with optimism as members discussed the positive trajectory of their online presence, particularly on platforms like LinkedIn, which has seen a remarkable 23% increase in reactions and a 15% growth in followers.

Joey Garcia, a new addition to the team, took center stage to highlight the impressive quarterly performance of their social media initiatives. He noted that the top posts featured Director Miller, underscoring the impact of leadership visibility on engagement. While Facebook showed mixed results, Instagram's performance remained positive compared to previous quarters, and X (formerly Twitter) continued to hold steady despite broader challenges.

The meeting also addressed ongoing member recruitment strategies, which have been bolstered by presentations made by Javier at various municipalities. This grassroots approach is expected to yield more applications as interest in the CITT grows.

Cheryl, another key member, provided updates on the CITT Ambassador Program, which recognizes top-performing ambassadors and fosters community engagement. The program has already held its first quarterly check-in and is set to continue with focus groups aimed at enhancing outreach and service coverage. The ambassadors reported positive experiences regarding safety and service availability, which is crucial as the CITT aims to fill gaps in transportation routes.

As the meeting wrapped up, there was a palpable sense of progress and enthusiasm for the future. The CITT is not only enhancing its digital footprint but also strengthening community ties through dedicated ambassador efforts. With these initiatives, Miami-Dade County is poised to improve its transportation services and engage more effectively with its residents.