Dickinson EDC discusses strategies to support struggling local restaurants amid economic challenges

A significant discussion emerged during the Dickinson Economic Development Corporation (EDC) meeting on July 14, 2025, focusing on the alarming decline in local restaurant revenues, with some businesses reporting drops as steep as 60%. This trend has raised concerns among city leaders about the economic health of Dickinson's dining scene and the broader implications for the community.

The meeting highlighted the struggles faced by local establishments, particularly TJ Reed's, which has seen a drastic decrease in patronage attributed to ongoing construction projects and changes in traffic patterns. The owner noted that the decline began with the installation of medians and worsened with construction on I-45, leading to fewer customers. In response, the restaurant has initiated a social media campaign to promote new brunch offerings, showcasing the need for innovative strategies to attract diners.

Council members emphasized the importance of understanding the root causes of this downturn. They discussed analyzing data to pinpoint specific events that may have contributed to the decline, such as economic shifts and changes in consumer behavior. The conversation also touched on the impact of rising costs due to inflation, which has made dining out less affordable for many residents.

To combat these challenges, the EDC proposed several initiatives aimed at revitalizing local businesses. One key idea is the creation of a Dickinson Business Network, which would involve reaching out to restaurants and service providers to gather feedback on their needs and develop tailored marketing strategies. This network would not only promote local dining options but also foster a sense of community among business owners.

Additionally, the meeting explored the potential for coordinated advertising efforts, such as utilizing billboards to promote local restaurants and special events. Council members suggested a collaborative approach where multiple businesses could share advertising space, thereby reducing costs and increasing visibility to potential customers.

The EDC's commitment to supporting local businesses is crucial, especially as they navigate these challenging times. By leveraging social media and community engagement, Dickinson aims to not only halt the decline in restaurant revenues but also to foster a vibrant local economy that benefits all residents. The next steps will involve gathering more data and feedback from the community to ensure that the initiatives effectively address the underlying issues affecting local dining establishments.