Corona City Council has taken a significant step towards enhancing the downtown area by approving the designation of an entertainment zone for the upcoming South Mall, known as "the hub." This decision, made during the council meeting on July 2, 2025, aims to create a vibrant community space that encourages social interaction and economic growth.

The entertainment zone will allow for flexible alcohol consumption rules in designated public spaces, addressing challenges related to overlapping alcohol licenses among various tenants. With plans for up to 18 tenants, many of which will focus on food and beverage services, this initiative is designed to foster a lively atmosphere while maintaining safety and order. The council emphasized that the new regulations will not lead to unrestricted alcohol consumption but will instead support a structured program that enhances the overall experience for visitors.

The hub will feature a backyard space that serves as a communal area for dining and recreational activities, including outdoor games and entertainment options. This space is intended to be a gathering point for both residents and visitors, promoting a sense of community and revitalization in the downtown area.

Additionally, the council discussed the potential for extending these flexible alcohol rules to the parking lot during special events, such as beer tastings or concerts. This would allow for temporary setups that enhance the festive atmosphere while ensuring that safety measures, including security and fencing, are in place.

The council's decision reflects a commitment to creating a dynamic urban environment that balances economic development with community needs. As the hub prepares to open, residents can look forward to a revitalized downtown experience that prioritizes quality and engagement.