Pasadena Independent School District (PISD) is set to enhance its educational offerings and community engagement following a recent Board of Trustees meeting held on June 24, 2025. The meeting highlighted significant advancements in the district's communication strategies and the impact of the Early College High School (ECHS) program.

The board expressed gratitude for the hard work of high school campus leaders and teachers, acknowledging their commitment to implementing programs that benefit students and their families. The ECHS program, in particular, was praised for its role in transforming lives within the community, with board members emphasizing the importance of ongoing support for such initiatives.

Art Del Barrio, the director of communications, provided an extensive overview of his department's achievements and future goals. Celebrating nearly a decade with PISD, Del Barrio outlined the department's mission to effectively communicate the district's core beliefs and values while maintaining positive relationships within the community. He reported a remarkable growth in social media presence, with the district's Facebook following increasing from approximately 17,000 to over 56,000, resulting in millions of impressions and a stellar engagement rate.

Del Barrio also highlighted the department's cost-saving measures, noting that in-house graphic design and print services have saved the district over $2 million in paper costs alone. The communication team has successfully managed crisis communications during significant events, ensuring that the district maintains a positive public image.

The meeting concluded with a call for continued collaboration and innovation within the district, reinforcing the commitment to providing quality education and community support. As PISD moves forward, the focus remains on leveraging effective communication and educational programs to foster a thriving environment for students and families alike.