The Alcohol License Review Committee convened on May 29, 2025, to discuss a significant application from Giant Jones Brewery, which seeks to extend its alcohol service during the upcoming Fête de Marquette festival. This annual event, taking place from July 11 to July 13, will see the 200 block of South Brearley Street closed off for festivities, including live music and various vendors.

The brewery's proposal aims to allow patrons to consume beer and wine both inside the brewery and outside on the street, integrating their service into the festival atmosphere. This is a new type of application under a law that permits breweries producing over 250 barrels annually to sell not only beer but also wine and liquor. However, the brewery has indicated a willingness to limit its offerings to beer and wine during the festival, in line with recommendations from city officials and the police department.

Committee members raised concerns about the potential overlap of alcohol consumption areas, particularly regarding patrons consuming Giant Jones beer outside the brewery's premises. To address this, the committee discussed implementing conditions that would restrict alcohol consumption to designated areas and prevent intoxicating liquor sales during the event.

The committee ultimately agreed to draft conditions for the application, including specifying the dates and hours of operation, limiting sales to beer and wine, and clearly defining the premises where alcohol can be consumed. These measures aim to ensure compliance with city regulations and enhance public safety during the festival.

As the committee moves forward, the decision will be forwarded to the state for final approval, marking a significant step for Giant Jones Brewery in its efforts to participate in community events while adhering to local laws. This collaboration between the brewery and the city reflects a growing trend of integrating local businesses into community celebrations, fostering a vibrant and inclusive atmosphere for residents and visitors alike.