Tooele County awards $25,000 grant to support Bitten Spur Rodeo marketing efforts

Tooele County leaders have taken a significant step to boost local culture and community events by approving a $25,000 grant for the Tooele Bitten Spur Rodeo. This funding will support marketing efforts aimed at promoting the rodeo's activities, including digital and social media advertising, print materials, and even digital billboards along Highway 36.

During the recent council meeting, officials discussed the importance of enhancing visibility for local events, particularly the rodeo's special needs initiatives. The new board representing the rodeo presented a comprehensive marketing plan that includes partnerships with a marketing company to maximize outreach through various platforms, including Facebook and video content.

In addition to the rodeo funding, the council also reviewed other grant requests, noting that Grantsville City's request for capital improvements was deemed ineligible. However, the focus remained on the positive impact of the awarded funds, which are expected to significantly increase community engagement and attendance at the rodeo events.

The council's decision to fully fund the marketing initiative underscores a commitment to supporting local culture and enhancing the visibility of community events, paving the way for greater participation and awareness in Tooele County.