California advances CalFresh outreach initiatives to boost participation among underserved communities

May 08, 2025 | California State Senate, Senate, Legislative, California


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California advances CalFresh outreach initiatives to boost participation among underserved communities
The recent meeting of the California State Senate's Budget and Fiscal Review Subcommittee No. 3 on Health and Human Services highlighted significant efforts to enhance participation in the CalFresh program, which provides food assistance to eligible residents. The discussion centered on a new Budget Change Proposal (BCP) that is fully funded by federal resources, aiming to improve outreach and engagement strategies to increase CalFresh enrollment among Californians.

Key initiatives include expanding digital outreach and enhancing one-on-one engagement with counties to better integrate them into outreach efforts. The state has seen a notable increase in CalFresh participation, with the latest data showing a rise from 67% to 81% in the federal participation rate over two years. This improvement is attributed to historic investments in outreach and program administration, which have helped close the participation gap by nearly 50% since 2017.

However, challenges remain, particularly in reaching specific demographics. Participation rates are notably lower among Spanish, Chinese, and Vietnamese speakers, as well as among Asian American communities. The subcommittee emphasized the need for targeted strategies to address these disparities, especially among college students who are eligible but often unaware of their benefits due to federal work requirements.

In addition to CalFresh, the meeting addressed the CalWORKs program, which provides cash assistance and support services to low-income families. The proposed budget for CalWORKs includes $6.4 billion, with a projected caseload increase of 2.7% for the upcoming year. The discussion also touched on the complexities families face in accessing services, including barriers related to education and administrative processes.

The subcommittee is exploring ways to streamline these processes and enhance family engagement, particularly through a report that outlines policy options aimed at reducing administrative burdens. These options include eliminating sanctions during initial engagement periods and expanding allowable work activities for participants.

As the state prepares for the May budget revision, the subcommittee is keen to ensure that these programs effectively support families in need while addressing the ongoing challenges posed by varying county implementations and funding sufficiencies. The outcomes of these discussions will play a crucial role in shaping the future of health and human services in California, directly impacting the lives of many residents.

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