A new rewards program aimed at boosting local business spending was unveiled during the Howard County Budget Public Hearing on May 8, 2025. The initiative, developed in partnership with the Economic Development Authority and the Ellicott City Partnership, encourages residents to shop locally by offering rewards for purchases made at participating businesses. Patrons who subscribe to the platform can earn rewards in $5 increments, with the potential for greater earnings based on their spending.

The program is set to be supported by an aggressive marketing campaign to ensure community awareness and participation. However, concerns were raised about the visibility of local dining options, with calls for a comprehensive list of all restaurants in Howard County to be made available to residents and visitors alike.

In a passionate plea, community advocate Brendan Murray emphasized the critical need for fully funding public education in the county. Drawing from his personal experiences with dyslexia, Murray urged the council to prioritize educational funding, particularly for special education programs. He highlighted the potential risks posed by federal funding uncertainties and stressed that the choices made today regarding education will resonate in future elections.

Murray's testimony underscored the deep commitment of local residents to ensuring that all children receive the educational resources they need, particularly those with learning disabilities. As the council deliberates on budget allocations, the community's focus remains firmly on the future of its children and the support they require to thrive.