[{"_1":2,"_86":-5,"_87":-5},"loaderData",{"_3":4,"_26":27},"root",{"_5":6,"_17":10,"_18":19,"_20":21,"_22":10,"_23":-5,"_24":-5,"_25":10},"user",{"_7":8,"_9":10,"_11":10,"_12":-5,"_13":-5,"_14":15,"_16":-5},"roles",[],"isAuthenticated",false,"isPremium","planName","subscriptionStatus","featureFlags",{},"insightsBudget","isDevelopmentHost","userPreferences",{},"recaptchaSiteKey","6LcvOJcUAAAAAHsB-gPGfGktcRlKpH7OTIU_dMTD","isImpersonating","impersonation","affiliateStatus","isFreedomPortal","routes/v2/article/layout",{"_28":29,"_30":31},"notFound",true,"relatedArticles",[32,74],{"_33":34,"_35":36,"_37":38,"_39":40,"_41":42,"_43":44,"_45":44,"_46":47,"_48":49,"_50":51,"_52":53,"_54":55,"_56":57,"_58":59,"_60":61,"_62":63,"_64":65,"_66":67,"_68":69,"_70":67,"_71":72,"_73":72},"mediaId",6572844,"mediaKeyId","3151427-7541c6dd3035848c0731e9662e9c3bfb","parentId",3151427,"title","Visit McKinney board hears city finance and event reports; approves March minutes","audioSeconds",0,"startMs",633000,"endMs","viewUrl","/Search/View?dp=1&key=3151427-7541c6dd3035848c0731e9662e9c3bfb&start=633&end=633","thumbnailUrl","https://assets.pipeline.soar.com/3151427-7541c6dd3035848c0731e9662e9c3bfb/thumbnail_633000.jpg","articleUrl","/articles/6572844/McKinney/Collin-County/Texas/Visit-McKinney-board-hears-city-finance-and-event-reports-approves-March-minutes","mediaUrl","https://secure.pipeline.soar.com/6572844-ab440a0817b2f8283d7fa2a66f43c310/orig.mp4?Expires=1771160046&Signature=Lo2QIgjM3kJrbDv~w70AjLpMGroW5vjZP9KYtDSYXoApFhePDUqKnzn7TD7zqFTKKQ~IrYcmmAjbW7HXTxhISa8w0oCmN-2PgbBWHRz3HHYAjea6OEQnjMaMhZShSth~5ZariMEHTWsAiXF~1PKbGO5~UmyzqamV-j-2HYZrVyXZET7VKwnjzQwGb9KGKxoYngV~fEca3pCXQbC78MIzUA2-tietFLAk0gRiV3qjRXzTN14EBCnF3CtSEI6d2ewgk5woteZ5Hu6zlT-D3zhdE9UEv2ogdEG7iI9O7BQCzYMcAHQR9SdW1h7Lh5vdkd~COd5yaoUj6qG5TtqitE~u1w__&Key-Pair-Id=KUT5TJCACFTXG","author","McKinney","date","2025-04-29T00:00:00Z","article","The Visit McKinney board received briefings April 29 from city and staff liaisons on credit ratings, airport infrastructure planning and departmental performance, and it approved the minutes of the March 25, 2025, board meeting by voice vote.

City manager Paul Grimes told the board that Standard & Poor’s reaffirmed the city’s A rating and Moody’s reaffirmed an A (double A) rating; Grimes said these investment-grade ratings are timely because the city plans to issue debt for capital-improvement projects. Grimes also said the council has approved issuing debt for East Side infrastructure work at McKinney National Airport to prepare for commercial passenger service and that the council will consider a guaranteed maximum price contract (GMP) for that work on May 6.

Why it matters: Reaffirmed investment-grade ratings can lower borrowing costs for municipal projects; the airport infrastructure work is part of council direction to prepare the airport for commercial passenger service.

Other staff reports and committee updates:
- Building inspections: Grimes reported that the building inspections department received an ISO rating upgrade to a “2” for both commercial and residential inspections, the highest McKinney has received and placing the department among the top 2–3% in Texas under Chief Building Official Suzanne Arnold.
- MEDC/MCDC: Chris Wilks, MCDC board liaison, said the board voted on or reviewed several project presentations, including a sidewalk accessibility project at the Main Circle and an application from a farming project north of State Highway 380 (identified as Project 613). He said promotional grant applications are open through May 30 and that the MEDC previously granted conditional approval to a construction-related request tied to a tournament sponsor, contingent on a signed agreement with the CJ Cup for an eight-year sponsorship; Wilks said the matter is still being finalized.
- Finance and tourism metrics: Alicia Holmberg, Visit McKinney assistant director, reported that the visitor store’s net sales were about $23,000 at the midpoint of the fiscal year (the store’s annual target is $35,000–$40,000). Hotel occupancy tax revenue for March was about $227,000; an STR report showed 72.9% occupancy for the period. Holmberg said one hotel’s data was not included in the report and that staff will follow up to reconcile the figures.
- Sales and trade shows: Marie Woodard, Visit McKinney sales manager, summarized the organization’s approach to trade shows and sales outreach, emphasizing reverse trade shows, industry-focused shows and consumer shows as ways to generate RFPs and event leads. Woodard and staff noted ongoing efforts to attract sporting events and other group business and to host the Sports Invitational in 2026.

Votes at a glance:
- Item 25-2695 — Approval of minutes for the March 25, 2025, Visit McKinney board meeting. Motion made by Keith Gall; seconded by Patrick McGuire. Voice vote: unanimous in favor; motion passes. (Board members present: Keith Gall, Patrick McGuire, Brian Medina, Jamie Pena, Whitney Nash; Katie Scott absent.)
- Motion to adjourn. Motion made by Patrick McGuire; seconded by Brian Medina. Voice vote: unanimous in favor; meeting adjourned.

Meeting context: Several reports were informational; the board took no formal policy actions aside from approving minutes and adjourning. Multiple committees (finance, marketing, sales) reported operational metrics and upcoming events.

Ending: Board members were reminded of upcoming community events and programming tied to Visit McKinney, and the meeting concluded with a motion to adjourn that passed by voice vote.","mediaType","Video","parentTitle","McKinney - Visit McKinney - Apr 29, 2025","oneSentenceSummary","At its April 29 meeting, the Visit McKinney board received reports on city credit ratings, airport infrastructure planning, building-inspection ISO improvements, MEDC grant considerations and tourism sales metrics. The board approved the March minutes and later adjourned by voice vote.","taxTitle","McKinney, Collin County, Texas","taxId",2778,"location","headline","","shortSummary",{"_33":75,"_35":36,"_37":38,"_39":76,"_41":77,"_43":78,"_45":79,"_46":80,"_48":81,"_50":82,"_52":83,"_54":55,"_56":57,"_58":84,"_60":61,"_62":63,"_64":85,"_66":67,"_68":69,"_70":67,"_71":72,"_73":72},6572849,"Salesmanship Club and Visit McKinney highlight Byron Nelson week, local economic benefits and charity work",474,110000,584000,"/Search/View?dp=1&key=3151427-7541c6dd3035848c0731e9662e9c3bfb&start=110&end=584","https://assets.pipeline.soar.com/3151427-7541c6dd3035848c0731e9662e9c3bfb/thumbnail_110000.jpg","/articles/6572849/McKinney/Collin-County/Texas/Salesmanship-Club-and-Visit-McKinney-highlight-Byron-Nelson-week-local-economic-benefits-and-charity-work","https://secure.pipeline.soar.com/6572849-4bbb46b22d0d874fd8e210fa13889fc9/orig.mp4?Expires=1771160046&Signature=Mk2OgMJ9VG90wt0hwcHVKyBLO29b7KE0j90ITXk~FrbZu9zYXJjoff7HAGez~MLSwWQUl0iFhfRc2Kcy~AzF0dIPzq51OBdE3wM8-saiwz-YCJ5Ej9k4Gqu5KBrSckafMb~QCT8y91oZrsnarFjWfiTyBG37ivtVUnBZ8ECkYhmDp7m72gPEtx6XJ~eHKwE-xNgGMMe3AByNz49w23kMQuwfVRBrTzZEUveNWBX4ZElbvz3R1vQCbfXYFCvAf5rBLZgdbMMqi-MvwtReDAjReqVdJ0ShIheAXRLIMP~H35Ke3eT~jMJ1rTIzRifP5~3rgF70dwTVKC8Mq6LuFLif9w__&Key-Pair-Id=KUT5TJCACFTXG","Chris Peck, a member of the Salesmanship Club of Dallas and a McKinney resident, told the Visit McKinney board on April 29 that the club views this week’s Byron Nelson tournament at TPC Craig Ranch as “truly a partnership” with the city and local businesses.

The tournament’s local economic and charitable impact was the focus of the Salesmanship Club’s presentation. “All the proceeds that we receive from the Byron Nelson go to our services at Momentous Institute and our family therapy center,” Peck said. He described the Momentous Institute as a school and social-emotional learning organization that serves children from prekindergarten through fifth grade and operates family therapy services in the region.

Why it matters: Tournament-related tourism and sponsorships contribute hotel nights, restaurant sales and volunteer engagement in McKinney and Collin County. The Salesmanship Club and Visit McKinney said the event also funds social services: Peck said the club’s programs include teacher training and family therapy that serve thousands of cases annually.

Details from the meeting:
- Investment in the course: Peck said the owner of TPC Craig Ranch (identified in the presentation as “Invited”) is investing $20,000,000 to renovate the course immediately after the tournament this year. The board was told renovation work begins the Tuesday following the tournament.
- Sponsorship and commitments: The Salesmanship Club described a 10-year partnership with a tournament sponsor, the CJ Cup, and said an eight-year extension with the CJ Cup is in place. Peck highlighted that the upgraded course and sponsorships aim to boost the tournament’s stature and visitor draw.
- Economic impact and volunteers: Peck cited a 2023 economic-impact figure of $80,000,000 for the tournament and noted the event requires roughly 1,300 volunteers, many from McKinney.
- Charity work: Peck described Momentous Institute’s outcomes, saying the organization tracks students through high school and beyond and that a higher share of its students graduate from college than similar populations. He said Momentous serves children from low-income families and delivers teacher training in social-emotional learning across multiple school districts.
- Activation and visitor engagement: Erin Warner, executive director of Visit McKinney, described the organization’s on-site activation at the tournament — an activation adjacent to the merchandise store and the “House of CJ” — intended to promote downtown McKinney venues and attractions. Warner said the Visit McKinney booth includes a 10-foot screen to broadcast tournament action and serve as an information and hospitality point for general-admission ticket holders.

Direct quotes and attributions in this report come from speakers who addressed the board: Chris Peck (Salesmanship Club of Dallas) and Erin Warner (executive director, Visit McKinney). The presentation also referenced staff and partner remarks about course condition and scheduling.

Community context and next steps: Visit McKinney staff encouraged board members and the public to visit the activation on the 18th fairway during tournament week. The tournament’s practice rounds and Pro-Am were scheduled the week of April 29, with tournament play Thursday through Sunday.

Ending: Board members heard the presentation as part of regular business; no formal action was taken on the tournament presentation itself at the April 29 meeting.","At the Visit McKinney board meeting April 29, the Salesmanship Club of Dallas and Visit McKinney described the Byron Nelson tournament’s local economic impact, a major course renovation investment and the charity work funded by tournament proceeds.","actionData","errors"]

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Visit McKinney board hears city finance and event reports; approves March minutes

Salesmanship Club and Visit McKinney highlight Byron Nelson week, local economic benefits and charity work