Margate board evaluates proposals from Brookfield Michaels and Related Group for development partnership

March 13, 2025 | Margate, Broward County, Florida


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Margate board evaluates proposals from Brookfield Michaels and Related Group for development partnership
In the heart of Margate, city officials gathered under the bright lights of the community redevelopment agency meeting, where the future of the city’s development was at the forefront of discussions. The atmosphere buzzed with anticipation as board members reviewed proposals from three prominent developers: Brookfield Properties, the Michaels Organization, and the Related Group. Each firm presented ambitious plans that could reshape the city’s landscape, offering a mix of residential, retail, and civic spaces.

Brookfield Properties, hailing from New York, proposed a substantial project featuring 40,000 square feet of retail and over 844,000 square feet of residential space, including nearly 911 units. Meanwhile, the Michaels Organization, based in Camden, New Jersey, showcased a more expansive vision with 2.2 million square feet of retail and 2.5 million square feet of residential development, promising 2,200 apartments and 58 townhomes. The Related Group offered a more modest plan with 80,000 square feet of civic space and 696,000 square feet of residential units, totaling 800 apartments.

As the board members delved into the financial implications of these proposals, it became clear that each developer had a unique approach to revenue sharing and lease agreements. Brookfield suggested a 99-year ground lease with a base payment of $100,000, increasing their revenue share from 3.25% to 5.25% as the project progressed. The Michaels Organization indicated a willingness to negotiate land lease payments and revenue shares for retail and entertainment components, while the Related Group proposed a fixed annual payment of $100,000 with periodic increases and a share of retail net operating income.

The discussions highlighted the importance of flexibility in negotiations, with board members expressing a desire for clarity on the developers' willingness to adapt their proposals. The financial estimates presented varied significantly, with Brookfield's total project cost estimated at around $300 million, while the Related Group's was approximately $265 million. These figures, however, were subject to change as negotiations progressed.

As the meeting unfolded, the board emphasized the need for a development partner that not only had a strong financial background but also a proven track record in mixed-use projects and experience working with municipalities. The criteria for selection included the ability to activate the city, thoughtful design, and a realistic project timeline.

With excitement in the air, the board prepared to make a pivotal decision that would shape Margate's future. The chosen developer would not only bring financial benefits but also contribute to the city’s long-term vision, ensuring that the redevelopment aligns with the community's goals. As the meeting drew to a close, the anticipation of collaboration with the selected partner lingered, promising a new chapter for Margate.

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