During the recent Garden City FCEDC Board Meeting on October 23, 2024, significant discussions highlighted advancements in data tracking and community engagement, particularly regarding local events and business outreach.

One of the key topics was a major update from Placer, a data analytics company, which has improved its ability to track Android phone usage. This enhancement is expected to provide more accurate data on community events, particularly those that attract younger audiences. The update aims to address concerns about undercounting attendance at free events, which often feature a high percentage of children. The board expressed optimism that this improved tracking will lead to better insights into community engagement.

Additionally, the meeting introduced a new retail product from Placer that offers detailed information about franchises and businesses across the United States. This tool will streamline the process of connecting with companies, allowing local officials to access vital contact information without extensive research. This development is anticipated to enhance business outreach efforts and support local economic growth.

The board also discussed ongoing improvements to the KDOT IKE scoring process, led by HNTB. The organization is committed to refining the scoring system to ensure it accurately reflects community needs, particularly in urban versus rural areas. The board noted that HNTB's involvement brings a level of accountability that may lead to more equitable outcomes in infrastructure planning.

In addition to these topics, the board reviewed discussions from recent water conservation meetings, emphasizing the importance of accurate data collection in addressing water management issues. The board critiqued a recent approach that used a tournament-style format to prioritize water issues, arguing that it could lead to the misrepresentation of critical priorities.

As the meeting concluded, members acknowledged the importance of these discussions in shaping future community initiatives and ensuring that local needs are effectively addressed. The board's proactive approach reflects a commitment to enhancing the quality of life for Garden City residents through informed decision-making and strategic planning.