The Somerville Housing and Community Development meeting held on March 5, 2025, focused on several key initiatives aimed at supporting local businesses and addressing community concerns. The meeting began with a discussion about the importance of updating the business directory for East Middle Main Street, highlighting the contributions of a board member who is also a small business owner. This update is seen as a crucial step in promoting local businesses.

The council discussed an upcoming advertising campaign aimed at attracting visitors to the area, particularly during a significant event at the airport. The initiative aims to showcase the opportunities available in San Bernardino, encouraging tourism and supporting local commerce. Council members expressed enthusiasm for this campaign, recognizing its potential to draw attention to small businesses.

Additionally, the council explored the possibility of extending advertising efforts to public transportation, specifically targeting the new bus route connecting Union Square to the casino. This strategy aims to reach a broader audience and promote small businesses to commuters.

The meeting also touched on the impact of recent federal immigration policy changes on the community. Councilor McLaughlin emphasized the need for ongoing dialogue regarding these changes and their effects on local businesses and residents. Concerns were raised about the fear and misinformation surrounding these policies, which could hinder economic activity and community cohesion.

In conclusion, the meeting underscored the council's commitment to supporting local businesses through targeted advertising and addressing broader community issues related to federal policies. The council plans to continue discussions on these topics in future meetings, ensuring that the voices of local businesses and residents are heard and considered in decision-making processes.