United Way seeks Harnett County approval for employee fundraising campaign

The Harnett County Board of Commissioners convened on February 11, 2025, to discuss community support initiatives, with a significant focus on a proposal from United Way of Lee County aimed at enhancing local assistance programs. Kendra Martin, the executive director of United Way, presented a compelling case for a new fundraising campaign targeting county employees, which would facilitate payroll deductions to support various local nonprofits.

Since taking over operations in Harnett County in 2019, United Way has allocated nearly $47,000 to six local organizations, with $12,450 earmarked for the current year. Martin emphasized the pressing needs within the community, citing data from NC 2-1-1 that revealed 177 requests for assistance across 51 categories in January alone. The proposed campaign would not only increase funding for existing programs but also expand support to additional agencies, thereby addressing a wider array of community needs.

One of the standout initiatives highlighted was the "Barrier Busters" program, which assists individuals facing minor financial obstacles that hinder their employment opportunities. Martin shared a poignant example of a man in Dunn who, unable to afford steel-toed boots required for a job, received assistance through this program, allowing him to secure employment and support his family.

The commissioners engaged in a dialogue about the various services provided by United Way, including traditional funding for food pantries and utility assistance. Martin encouraged local agencies, such as the Harnett County food pantry, to apply for funding, reinforcing United Way's commitment to supporting a diverse range of community needs.

As the meeting concluded, the board expressed appreciation for United Way's efforts and the potential impact of the proposed campaign on Harnett County residents. The discussions underscored a collaborative approach to addressing local challenges, with the aim of fostering a stronger, more resilient community. The next steps will involve further consideration of the campaign proposal and outreach to local agencies to ensure they are aware of funding opportunities.