[{"_1":2,"_111":-5,"_112":-5},"loaderData",{"_3":4,"_26":27},"root",{"_5":6,"_17":10,"_18":19,"_20":21,"_22":10,"_23":-5,"_24":-5,"_25":10},"user",{"_7":8,"_9":10,"_11":10,"_12":-5,"_13":-5,"_14":15,"_16":-5},"roles",[],"isAuthenticated",false,"isPremium","planName","subscriptionStatus","featureFlags",{},"insightsBudget","isDevelopmentHost","userPreferences",{},"recaptchaSiteKey","6LcvOJcUAAAAAHsB-gPGfGktcRlKpH7OTIU_dMTD","isImpersonating","impersonation","affiliateStatus","isFreedomPortal","routes/v2/article/layout",{"_28":29,"_30":31},"notFound",true,"relatedArticles",[32,75,87,99],{"_33":34,"_35":36,"_37":38,"_39":40,"_41":42,"_43":44,"_45":46,"_47":48,"_49":50,"_51":52,"_53":54,"_55":56,"_57":58,"_59":60,"_61":62,"_63":64,"_65":66,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},"mediaId",6667784,"mediaKeyId","2255835-e3421e478495f8011041b3a3a950303c","parentId",2255835,"title","Cedar Park EDC approves prior meeting minutes and notes closed executive session under Texas law","audioSeconds",114,"startMs",1550000,"endMs",1664000,"viewUrl","/Search/View?dp=1&key=2255835-e3421e478495f8011041b3a3a950303c&start=1550&end=1664","thumbnailUrl","https://assets.pipeline.soar.com/2255835-e3421e478495f8011041b3a3a950303c/thumbnail_1550000.jpg","articleUrl","/articles/6667784/Cedar-Park/Williamson-County/Texas/Cedar-Park-EDC-approves-prior-meeting-minutes-and-notes-closed-executive-session-under-Texas-law","mediaUrl","https://secure.pipeline.soar.com/6667784-02ec9efefa0f57ef79e819618f59fb4e/orig.mp4?Expires=1770445373&Signature=A23ppztooY2ojuZHkfC2tOyZE-DI4Qq9KKazOCY5v35MY9AdirqEsmKDddfq0WtD1eSc5B67zjHWUo~HGZ7fjPvF~lpzmk~EkDrhlnJgD7Xq1aTnar8O~9OWqPfAoa5~Ee6ABUxppqHD3C8uggUCAw388pKpaA8ahoxvFVinfmMl7BaFvZF4qZk6Xpg-hwdd0IWZ3icf7OlrlaOf9ZjS2Dpc-qXtkNjIUgQFIQvMFtGKBoR4Q7SlMU3IIbYwA1U0zqIfhVG44QbIU0hY9cV6Y7wfKW7ec9timIeHqLbwvnG8KMDazVTlsbKWq-Iw1YyC5w6iPsxAo9sl3quK4MP6Yw__&Key-Pair-Id=KUT5TJCACFTXG","author","Cedar Park","date","2025-02-10T00:00:00Z","article","At its open meeting, the Cedar Park Economic Development Corporation (Type A) board approved minutes from two prior meetings and announced it would go into, and later returned from, a closed executive session under the Texas Open Meetings Act.

The board considered minutes from the Dec. 16, 2024 regularly scheduled meeting. A board member moved approval and another seconded; the chair called for the vote and the minutes were approved on the record.

The board next considered minutes from the Jan. 27, 2025 special called meeting. A motion to approve and a second were recorded and the chair announced the motion passed.

Earlier in the agenda, the board announced it would meet in closed executive session \"in accordance with chapter 551, government code\" and specified section 551.087 for deliberation regarding economic development negotiations. The meeting later returned to open session with further business noted on the agenda.

Ending: The public record shows administrative approval of minutes and the invocation of a closed executive session under Tex. Gov't Code §551.087; no public disclosures of closed-session deliberations were made.","mediaType","Video","parentTitle","Cedar Park - Special Economic Development Corporation (Type A Board) - Feb 10, 2025","oneSentenceSummary","The board approved minutes from the Dec. 16, 2024 regular meeting and the Jan. 27, 2025 special called meeting and held a closed executive session under Texas Government Code §551.087 to discuss economic development negotiations.","taxTitle","Cedar Park, Williamson County, Texas","taxId",2824,"location","headline","","shortSummary",{"_33":76,"_35":36,"_37":38,"_39":77,"_41":78,"_43":79,"_45":80,"_47":81,"_49":82,"_51":83,"_53":84,"_55":56,"_57":58,"_59":85,"_61":62,"_63":64,"_65":86,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},6667788,"Cedar Park EDC reclassifying and posting economic development manager role to backfill BRE-focused position",37,1404000,1441000,"/Search/View?dp=1&key=2255835-e3421e478495f8011041b3a3a950303c&start=1404&end=1441","https://assets.pipeline.soar.com/2255835-e3421e478495f8011041b3a3a950303c/thumbnail_1404000.jpg","/articles/6667788/Cedar-Park/Williamson-County/Texas/Cedar-Park-EDC-reclassifying-and-posting-economic-development-manager-role-to-backfill-BRE-focused-position","https://secure.pipeline.soar.com/6667788-182d411f0c7f91523f931b6f705630a4/orig.mp4?Expires=1770445373&Signature=VUSuHG8Nx2QtrQOOhU1w2nCezKbErMhQDrjsw4x2aOJuUq1NCvkHkdQOPGCZDSt6fu90orX~i8ydc-OUDtQujX7m0zmZtNXUcnQSwwQZf2pxV2w~2FX4ZgpDPH25NT9soimkiYt8wb38MjRxtyqcsms0fWgjJhxf-2ro0tloP5JMODD~UVgr-tTucfIq-Ek79LrZ8Tr5LbaRX6OWDujiOMQlQOtzNXD8FtpZg2xcT0o52XSegAW9WcxIeG0AIADTi~gMuzI4jkGYmc8kq3-AHBgdN~MCy9nwPJPqRgH1ho1lVd2H57zVmeZBQX9lRwykKh93NujNgSFHgAPqFokPyg__&Key-Pair-Id=KUT5TJCACFTXG","Cedar Park Economic Development staff told the board they plan to reclassify and post a position to backfill the role previously held by Ashley Kirkpatrick.

“We’ve decided is actually to go through what we call internally a reclassification of this job,” Arthur said. The position’s responsibilities will expand: staff said the new role, titled economic development manager, will continue to oversee business retention and expansion (BRE) but will also include greater project-management responsibilities for the department’s active pipeline.

Arthur said the team met with human resources leadership and that the reclassification paperwork was with HR for posting, estimating that the position would be posted the same week or next week.

The change reflects staff priorities to maintain existing-business services while adding capacity to support a pipeline staff said totals more than 200 active projects. No salary, grade or timeline for filling the position was provided during the public session.

Ending: Staff said the reclassified role is intended to continue the BRE focus while contributing to business-attraction efforts; the board did not record a formal vote on the reclassification during the open meeting.","Staff said the EDC will reclassify an open specialist position to an economic development manager with broader responsibilities to lead business retention and assist with project management; posting expected within a week.",{"_33":88,"_35":36,"_37":38,"_39":89,"_41":90,"_43":91,"_45":92,"_47":93,"_49":94,"_51":95,"_53":96,"_55":56,"_57":58,"_59":97,"_61":62,"_63":64,"_65":98,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},6667792,"Cedar Park EDC launches refreshed website, plans paid social campaign to raise awareness",241,541000,782000,"/Search/View?dp=1&key=2255835-e3421e478495f8011041b3a3a950303c&start=541&end=782","https://assets.pipeline.soar.com/2255835-e3421e478495f8011041b3a3a950303c/thumbnail_541000.jpg","/articles/6667792/Cedar-Park/Williamson-County/Texas/Cedar-Park-EDC-launches-refreshed-website-plans-paid-social-campaign-to-raise-awareness","https://secure.pipeline.soar.com/6667792-f11fe78149f4b2c0b42ee650ff2e7b7c/orig.mp4?Expires=1770445373&Signature=IJBDbhMRG9TnigYKh3yA7ej7PJgNhUt8QUyg0sCIcygkQR~8-kV3JRgeOd8Iv8AlG2YxKkuNYRUe2g9K1YkPqtd5o8vppLjvnL6WPEldunSrzspeJX0JlJRZzY2SuEoN~ELUR0rzNb7nRADiASTry1XYk2jROn3REWBeeNR1w6SkbiQi1dnrFTky6myYkxF3bQOjnMOXIqSzF63rDw4e0v3hQmVMzAz6-U3umw4d2lNKJ-N2aammRy6hz9upqLdBQnDc7prsE64BgBL~~jce1ftTf2AfL3tmlK8hSXfQjuRtQgwsW9CDeonj9-iuBxnCu2cb7SbZ65MV4vsAINejsQ__&Key-Pair-Id=KUT5TJCACFTXG","Cedar Park Economic Development staff reported the EDC launched a refreshed website on Jan. 28 and described a two-part digital marketing campaign intended to raise awareness among site consultants and prospective employees.

“This evening I’m happy to announce that our new and brand refreshed website launched on January 28,” Arthur said, adding that the launch coincided with a recent company announcement.

Staff described two campaign objectives. The first targets businesses and site consultants with LinkedIn and Google display/search ads, plus in-person outreach to site consultants at targeted conferences. Arthur said the campaign will measure impressions, clicks and click-through rates and that the team will have 24-hour access to a performance dashboard.

The second objective focuses on talent attraction, emphasizing Google advertising to capture relocation searches and a separate messaging strategy for potential employees. Arthur cited DCI’s research (as presented) showing low familiarity among consultants about Cedar Park’s location and said paid outreach is intended to address that lack of awareness.

Board members recommended additional tactics. One board member suggested optimization for AI-era search results and more video content; Arthur said the tourism team’s visual content is already linked from the EDC site and staff would discuss AI optimization with their marketing firm.

Staff also said they held marketing and PR work with outside contractors (referred to in the presentation variously as BCI, PCI and DCI in the transcript) and noted the social campaign was the final implementation phase of the current engagement.

Ending: Staff said the campaign targets both site consultants and talent and will be monitored through an analytics dashboard; board members urged continued emphasis on video and search optimization for emerging AI-driven discovery.","The EDC unveiled a refreshed website launched Jan. 28 and outlined a two-part paid digital campaign aimed at site consultants and talent recruitment, plus metrics the team will track and a dashboard for performance monitoring.",{"_33":100,"_35":36,"_37":38,"_39":101,"_41":102,"_43":103,"_45":104,"_47":105,"_49":106,"_51":107,"_53":108,"_55":56,"_57":58,"_59":109,"_61":62,"_63":64,"_65":110,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},6667797,"Cedar Park EDC reports 200 active projects, highlights job announcements and Firefly Aerospace recognition",135,232000,367000,"/Search/View?dp=1&key=2255835-e3421e478495f8011041b3a3a950303c&start=232&end=367","https://assets.pipeline.soar.com/2255835-e3421e478495f8011041b3a3a950303c/thumbnail_232000.jpg","/articles/6667797/Cedar-Park/Williamson-County/Texas/Cedar-Park-EDC-reports-200-active-projects-highlights-job-announcements-and-Firefly-Aerospace-recognition","https://secure.pipeline.soar.com/6667797-47ec68b847b88f28598465fa97ae4e57/orig.mp4?Expires=1770445373&Signature=j~L5M-fcnuUvcu8TWjo87h9WCbYDRiQe3Dx5Wphy86NuM~rCC2GZ2FnnH2jgNuhFXgxtwKfRMRY9Erp9s02wecWw-RxPoc2qt46ywZYRG-L3WgWWBQy1v0w8~~98gJgjmB4ehhfmFiTUZNyHKPVvseEXK-Cb6Z3NovvkqIGfQfVjPEnoaor2IFIgcAtBEW4jXHCnGGotQlNfDr470MIxVjKMjzJljXgkRTs46ZX~Cn~VeyDU0yuyGSIzcouH3NQ4vhJI0j-Nk1q-axf3m1jTh56m7A-ubEusC2JD~6KZWBJzBIS4y9w-Tpt0mA6SYY44I0IzhPV8mLgpjG2BCgr-og__&Key-Pair-Id=KUT5TJCACFTXG","Arthur, economic development staff, told the Cedar Park Economic Development Corporation (Type A) board that the city’s economic development team is managing over 200 projects in its active pipeline and highlighted several recent company announcements and recognitions.

“Start of 2025 is actually no different than where we ended in 2024. Our team is still managing over 200 projects in our active pipeline,” Arthur said, describing the office’s definitions of preliminary, active and hot projects and noting the city’s fiscal year begins Oct. 1.

The staff presentation called out multiple company announcements. Through December, Arthur said, two announcements—Element USA and Zoteo Bio Biomedical—together totaled 38 jobs. He also noted a later announcement of “62 jobs by Innovus,” saying that brought the year’s total job announcements to about 200 so far and represented 66% of the board’s goal in the first four months of the fiscal year. Arthur said the team was tracking key performance indicators and was “above 50% completion rate toward our key performance indicators in the first 4 months across all areas but 2,” naming recruitment trips and business-retention-and-expansion (BRE) visits as behind pace.

Arthur also recognized Firefly Aerospace and thanked the Texas Space Commission. “I do wanna recognize and celebrate and give a huge congratulations to 1 of our very own companies, Firefly Aerospace,” Arthur said, and thanked the Texas Space Commission for its work on a rapid grant/award process.

Board members and staff praised the team’s momentum. One board member told staff to increase targets to reflect the higher pace of activity. Several speakers complimented staff work and the refreshed outreach that accompanied recent announcements.

The board convened an executive session under Texas Government Code chapter 551 to discuss economic development negotiations; that session was described on the record as using section 551.087 for deliberations regarding economic development prospects. The meeting returned to open session and approved minutes for prior meetings (see “Votes at a glance”).

The staff presentation emphasized the pipeline metrics and said more announcements were expected. Arthur said the team continues to receive new project interest weekly and credited expanded staff capacity with maintaining momentum.

Ending: The board’s public discussion focused on tracking metrics for recruitment and BRE activities and on converting active prospects to site visits; staff signaled more announcements and pipeline movement were expected in the coming months.","At a regular Cedar Park Economic Development Corporation meeting, staff reported more than 200 projects in the active pipeline, recent company announcements totaling dozens of jobs and publicly thanked Firefly Aerospace and the Texas Space Commission for state support.","actionData","errors"]

Article not found

Cedar Park EDC approves prior meeting minutes and notes closed executive session under Texas law

Cedar Park EDC reclassifying and posting economic development manager role to backfill BRE-focused position

Cedar Park EDC launches refreshed website, plans paid social campaign to raise awareness

Cedar Park EDC reports 200 active projects, highlights job announcements and Firefly Aerospace recognition