During the Klamath County Board of Commissioners Work Session on December 4, 2024, discussions centered around tourism trends and the effectiveness of marketing strategies aimed at attracting visitors to the region. The meeting highlighted insights from the county's Google Analytics data, revealing the most common origins of visitors to Klamath County.

The analysis indicated that certain areas consistently ranked among the top ten sources of visitors each month. This data is crucial for understanding where to focus future marketing efforts. Notably, the presence of visitors from London, Ohio, was mentioned, which surprised some attendees. This demographic insight suggests that targeted marketing strategies may be effectively drawing visitors from unexpected locations.

Additionally, a hotel representative shared observations about a significant influx of visitors from a specific Jewish demographic in New York, further emphasizing the importance of understanding visitor backgrounds to tailor marketing efforts. The discussion underscored the need to maintain investment in these successful areas while also exploring new markets for potential growth.

The meeting concluded with a consensus on the value of continuing to analyze visitor data to enhance Klamath County's tourism strategy. As the county looks to the future, the insights gained from this session will likely inform decisions on how to allocate resources effectively to attract a diverse range of visitors.