Brentwood's Planning and Zoning Commission faced significant discussions during their January 8, 2025, meeting, particularly regarding the design and size of a proposed billboard on a new library building. The commission expressed strong concerns about the billboard's dimensions, with some members labeling the proposed size as excessive and lacking serious consideration for a more reasonable alternative.
Commissioner Sherry Bilderback voiced her disappointment, stating that the reduction in size was "laughable" and emphasized that a large billboard on Brentwood Boulevard was inappropriate for a city building. She argued that such signage sets a poor precedent, suggesting that it undermines the aesthetic integrity of public structures like city hall and fire stations.
In response, the design team explained that while they consulted with their graphic design team to enhance legibility, they felt the original proposal was the best representation of the library's mission. They noted that the billboard was not intended to be illuminated and that the design aimed to appeal to both drivers and pedestrians.
Despite the design team's rationale, several commissioners, including Carlin and Nolan, expressed a desire for a more substantial compromise. They highlighted the importance of balancing visibility with community standards, suggesting that the current proposal did not adequately address the commission's previous feedback regarding size.
The commission's discussions underscored the ongoing challenge of integrating modern design elements into community spaces while maintaining the character and expectations of Brentwood's public architecture. As the project moves forward, the commission will need to consider how to navigate these concerns while ensuring that the library's identity is effectively communicated without overwhelming the surrounding environment.