In a recent government meeting, officials discussed the anticipated availability of updated COVID-19 vaccines, expected to be accessible shortly after Labor Day. These vaccines are designed to be more effective against the latest variants, significantly improving protection against severe illness, hospitalization, and death. Residents are encouraged to check their insurance coverage or visit the CDC website for information on where to obtain the vaccines.
The meeting also featured a presentation by Mister Luce from Experience Champaign Urbana, who highlighted the region's tourism growth. According to recent data released by Governor Pritzker, Illinois tourism is on the rise, with Champaign Urbana leading in visitor spending. The local tourism industry supports over 5,000 jobs and generates approximately $666.9 million in annual visitor spending, contributing $19.3 million in local taxes.
Luce emphasized the importance of hosting various events to boost the local economy, citing successful initiatives like the Quad Ball tournament, which yielded a significant return on investment. He noted that the community is committed to attracting diverse sporting events and conferences to maintain economic activity throughout the year.
The presentation also touched on the strategic planning initiative, Destination 2027, aimed at enhancing the community's appeal and fostering partnerships. A new branding strategy has reportedly improved online visibility and engagement, with notable increases in website traffic and event participation.
Additionally, the meeting highlighted the success of the recent Restaurant Week, which featured 49 participating restaurants and attracted nearly 80,000 visitors. The initiative not only supports local businesses but also encourages community engagement.
Lastly, a project called Accessible CU was introduced, focusing on improving accessibility for individuals with disabilities in local businesses. This initiative aims to raise awareness and provide resources for businesses to accommodate both physical and cognitive disabilities, ensuring inclusivity within the community.