During a recent city council meeting, members of the Loveland Choral Society (LCS) and other local arts organizations voiced strong opposition to proposed rate increases for the Rialto Theatre, which they argue could jeopardize their ability to perform and serve the community.
Michael Robertson, the artistic director of LCS, highlighted the choir's long-standing relationship with the Rialto, where they have performed since its reopening in 1995. He emphasized that the proposed rate hike would eliminate the community group rate, increasing their costs by approximately 70%, from $17,000 to $29,000. This significant financial burden, he argued, would force them to raise ticket prices, making performances less accessible to families and seniors on fixed incomes.
Robert Hoke, president of the Loveland Opera Theater, echoed these concerns, stating that the proposed increases could raise their costs by nearly 97%, making it unsustainable for them to continue using the Rialto as their performance venue. He noted that the Rialto's expenses currently account for about 30% of their ticket sales, a figure that could rise to 60% under the new fee structure.
Community members underscored the economic benefits that local arts organizations bring to Loveland, including increased tourism and local spending. Mary Beyers Meyer referenced a study indicating that cultural events in nearby Fort Collins generated over $3.6 million in customer spending, suggesting that similar benefits could be at risk if local groups are priced out of the Rialto.
The meeting also featured comments from residents who expressed their love for the arts in Loveland and the importance of supporting local organizations. Patricia Jimbarrowski, a long-time resident, argued that driving out community groups would contradict the city’s efforts to enhance its cultural landscape.
As the council considers the proposed rate changes, the community remains hopeful for a resolution that supports local arts while maintaining the Rialto Theatre as an accessible venue for all.